The growth in online gambling has made it more easy than ever before to join online casinos. To make people aware of their products there are lots of companies advertising on television. Some of these adverts are bad, not because of their production values but because they are show the product in an unrealistic manner. For example, I have just watched an advert for William Hill online casino in which various casino scenes are shown in their domestic equivalence. i.e. man in bath robe walking through the casino, etc. While I think that people should be able to gamble if they want to, I don’t think that the adverts should show people winning in the advert as this is the least likely thing to happen. While, I can see what looks like a man, with his smelly socks on the Blackjack table, who might be losing, this is scene is not nearly as emphasised as the man playing roulette, while is wife drying a saucepan, raking in the Hob-Nobs for chips. The overall impression I am left with is, if I gamble, I will win lots of money while probability theory tells me that the odds are stacked against me.
Afterall, when advertising alcohol, you are not supposed to associate drinking with being cool or having a good time. (Even though I think there are several adverts which do, Stella Artois 4 piano ad for example.)